Sugaplums Platinum Blonde Hair is thick, full and healthy. This type of hair is more processed or chemically treated in a way. It is 100% natural and there is no damage to the cuticles which protect the hair from the elements. This pure form gives the hair a healthy, vibrant look you can see and feel. Our hair is hand selected for quality assurance. Our bundles are naturally soft and beautiful. It will remain soft and silky for months. With proper care it will last 12 to 18 months!